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OMSCo Launch Consumer Campaign |
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OMSCo has hit the TV screen with the first ever advert for organic milk. The advert was filmed on one of our organic farms in Kent and is intended to make people aware of how little it costs to ‘go organic every day’. It is being shown on GMTV, Channel 5 and digital lifestyle channels.
There are also a series of press and magazine ads appearing in women’s food and lifestyle magazines which have the same message.
Organics have been suffering as a result of the financial downturn (although organic milk has done better than most) so we need to persuade people that organic milk is worth that very little extra.
The OMSCo website has also had a total facelift to reflect the new advertising – please let us know what you think. |
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